video

It's one of the most well-known pieces of editing software, but how exactly do you use Shotcut? In this easy-to-follow video guide you'll see the main features in action as we walk through the full process of editing a virtual performance using the free software

A step-by-step guide to help you video a performance using everyday equipment

1. Consider what to capture

You could be videoing complete with audio or perhaps you want to focus on just the visuals of a performance to contribute to a larger project. Consider the following for your own project:

Video with audio

Marketing is a broad term and covers a huge range of activities. From researching potential audiences to composing social media posts, choosing your group's 'brand colours' to deciding on ticket prices: these activities all feed into how your group is seen; how potential members, audiences and supporters feel about it; and whether they decide to engage with you.

Your group may not have the budget to hire a professional crew to film your next performance, but that doesn't mean that you can't produce attractive and engaging video with the most basic tools.

You will find very good lenses and sensors in many smartphones or inexpensive cameras, and you can also access free editing software on the computer or mobile device of your choice. But you also need some notions of videography, a good eye for detail and a decent amount of creativity! Here are some ideas to keep in mind: