Growing your group and audiences | Making Music

Growing your group and audiences

Scottish Member Meet Up – Library Connections (Edinburgh)

An event for Scottish member groups to meet in person, for peer to peer connections, and to hear from Manager in Scotland, Alison Reeves. We’ll be exploring the support that libraries give to music groups – and what musicians can give back to library communities in return.   

Location

George Washington Browne Room
Central Library George IV Bridge
Edinburgh EH1 1EG
United Kingdom
GB

Make a statement: Defining your group’s purpose (online event)

Can you describe your group in one sentence? At this practical event we’ll explore what makes a good defining statement, and how you can use it to recruit new members and audiences and inspire your group to work purposefully as a team.  

Location

Online
United Kingdom
GB

Listening Forum – Tell us what you need! (online event)

Making Music resources, events and opportunities for members are all produced in response to their needs, so come and talk to us! Tell us what your biggest challenges and concerns are and help us to help you and other members find creative solutions that really work.  

Location

Online
United Kingdom
GB

How to recruit new members for your music group (online event)

Recruiting new members is one of the biggest challenges facing music groups today. Whether you're revitalising your group for the future, looking to diversify your ensemble, or simply want to grow your group, this webinar will offer practical advice and inspiration. Join us to explore proven strategies and fresh ideas for attracting new members and keeping them engaged. 

Location

Online
United Kingdom
GB

Get started with AI: 10 ideas to help your group (online event)

Are you spending more time on admin than playing music? Discover how AI can become your group’s next volunteer. This presentation demystifies Artificial Intelligence, revealing 10 simple tools any choir, orchestra, or band can use —no technical expertise required.

 

Learn how AI can automate regular communications, help write concert programmes, coach with pronunciation guides, create practice tracks, and design promotional materials. Join us to see how emerging AI tools can help your group to focus on what truly matters, making music together.

 

Location

Online
United Kingdom
GB

Chairs and leaders meet up (online event)

The responsibility that lies with Chairs and other leaders of music organisations can feel overwhelming, particularly in times of change. Making Music is hosting this meetup so you can connect with others in the same role, and talk about your challenges and successes. 

Location

Online
United Kingdom
GB

Highnotes

In the autumn edition of Highnotes, discover key learnings from our final Big Survey 2022. Get inspired by Soundabout's inclusive project, NewSPAL's campaign to save their music library and the Sitar Music Society's rich musical tradition. Plus, don’t miss our article about Making Music's 90th anniversary.

Recruiting resources: Overview

Recruiting new members is the biggest challenge leisure-time music groups face. From ensuring your recruitment process is inclusive, to figuring out where to find new members, it us, unfortunately, not an exact science; but there are some tried-and-trusted strategies you can implement.

Recruiting toolkit

Our five-part series covers every step of the recruitment journey, from defining who do you want as a member, understanding your current membership, and finding and recruiting new members.

How to make your group easy to find online with SEO

It can be very difficult to get new people to discover your music group. But with our handy resource for beginners, you too can start using Search Engine Optimisation (SEO) to improve your website’s search rankings.

Contents:

Finding and welcoming new members to your music group

Your number one question: how do I find new members for my group, and how do I keep them?

In November, our CEO Barbara Eifler was invited to do a Pecha Kucha presentation on this topic, that is, a seven-minute slideshow using only images.

The result of this challenge is the video below, which will help you get started on the journey of finding and welcoming new members to your group, and describes the major milestones that journey might encompass.