PR

Press Release template

A good press release should be able to condense all the important information into one page of A4 in size 11 font. We've put together this template to help you get started alongside our top tips guidance.

Press Release template

Download the template

Making friends and influencing people

There are few music groups today who have the privilege of being fully self-financing and who therefore have little need to make friends and influence people. The aim of this guidance is to encourage groups to think about how they can influence decision makers in their local area – the sort of activities which could make a difference to a group with a particular problem to solve (lack of cheap rehearsal space, no local business support etc.) and would also be a big help to Making Music in building a database of councillors and MPs who are committed enough to amateur music to take an interest in their local groups.

Top ten tips for approaching the media

The following ten tips will help you build your list of journalist contacts and get your group’s new commission, forthcoming concert or other project into the media.

How to promote your concert in the local media

Audience development is all about going beyond your dedicated fan base of friends and family members, and publicising your concerts to the wider public. One of the best ways to do this is through media relations, as of course your local newspapers, magazines, TV and radio stations all have readily available networks of readers and viewers. The question is, how do you turn next month’s concert into this week’s news?