Growing your group and audiences

Tips for designing a website for your group, part 1: Planning

We know that designing, or redesigning, a website can be a scary task. But with time, some thought and a bit of creativity, almost anyone can produce a good website. If you can use Word or Facebook or Google, you can do this too!

In part one of our three-part guide on creating a website, we'll cover the important bit that often gets left out: planning!

Top tips for social media

Being active on social media can be a great way for your group to grow your audiences, build relationships, recruit new members and learn from other groups, but it takes effort to make the most of it.

In our getting started guide we cover the basics of setting up accounts and creating your first posts. In this resource we'll move on to our top tips for building an engaged audience and spreading your messages as far as possible.

Marketing resources for your group: Overview

Marketing is a broad term, and covers a huge range of activities. From researching potential audiences to composing social media posts, choosing your group's 'brand colours' to deciding on ticket prices: these activities all feed into how your group is seen; how potential members, audiences and supporters feel about it; and whether they decide to engage with you.

The millennial gap: Tips for recruiting younger members

Struggling to recruit younger members? In this guidance, reprinted from the Autumn 2016 issue of Highnotes, Making Music’s Youth Engagement Manager Xenia Davis has some suggestions.

The biggest barrier to young people joining music groups isn’t repertoire, or classical music being perceived as ‘stuffy’, or the age profile of the group.

Making Music Council (Peterborough)

The Making Music Council gives you a chance to have your say on Making Music’s direction of travel. We want to hear your views and ideas about Making Music in general, and provide an opportunity for you to represent the needs of your music group, helping us to ensure we are delivering the right services and opportunities for you. 

Who should attend this event?

Location

Peterborough Cathedral
Minster Precincts
PE1 1XS Peterborough
United Kingdom

Making Music Council (Glasgow)

The Making Music Council gives you a chance to have your say on Making Music’s direction of travel. We want to hear your views and ideas about Making Music in general, and provide an opportunity for you to represent the needs of your music group, helping us to ensure we are delivering the right services and opportunities for you. 

Who should attend this event?

Location

Location TBC G1 Glasgow
United Kingdom

Making Music Council (London)

The Making Music Council gives you a chance to have your say on Making Music’s direction of travel. We want to hear your views and ideas about Making Music in general, and provide an opportunity for you to represent the needs of your music group, helping us to ensure we are delivering the right services and opportunities for you. 

Who should attend this event?

Location

St Luke's Centre
90 Central Street
EC1V 8AJ London
United Kingdom

Growing your membership (with a focus on under 35s): Canterbury

Many groups have told us that they want to be able to recruit more members, and in particular, to engage better with younger people. Thanks to a legacy left to us by Pauline Thompson, we’ve been able to develop a bank of ideas that can help!

Come along and find out more about the research we’ve done, and how you can use it to help your group reach more people of all ages.

Who should attend this event?

Location

Ann Robertson Centre
55 London Road
CT2 8HQ Canterbury
United Kingdom

Making Music Council (Swansea)

The Making Music Council gives you a chance to have your say on Making Music’s direction of travel. We want to hear your views and ideas about Making Music in general, and provide an opportunity for you to represent the needs of your music group, helping us to ensure we are delivering the right services and opportunities for you. 

Who should attend this event?

Location

Village Hotel
Langdon Road
SA1 8QY Swansea
United Kingdom

Growing your membership & Making Music Council (Belfast)

This event is in two parts:

  • 10.30am-12.45pm: session on growing your membership - giving you resources, tips and advice on how to reach, recruit and keep new members for your group
  • 1.15pm-3.30pm: Making Music Council meeting - giving you the chance to tell us how we're doing and which of your challenges you would most like us to help with, and a chance to have your say on our direction of travel and future plans 

Members are invited to attend both parts, with lunch provided in between.

 

Who should attend this event?

Location

The ARC (Arts Resource Centre)
Community Arts Partnership 7 Donegall Street Place, Donegall Street
BT1 2FN Belfast
United Kingdom