Growing your group and audiences

Marketing your events – a step-by-step guide

You’ve picked a date, booked a venue, agreed on a programme, and now it’s time to get cracking with ticket sales. Thisguidance will lead you through a set of steps to help you effectively market your events. Whilst the guide focuses on concerts, the ideas will apply to other activities, such as membership recruitment, a workshop or a fundraising event.

Audience development case study: Bristol Choral Society 'Mini Messiah' concerts

Robert Convey of member group Bristol Choral Society explains how they have begun to create the audiences and music makers of the future with their Mini Messiah concerts.

Subsidies for booking Young Artists and St Martin's winners

Each year our Young Artists and the St Martin's Chamber Music competition bring together the best young professional musicians at rates that are affordable to amateur music groups.

Group collaboration agreement

Groups collaborating on joint projects and events can be a lot fun and hugely beneficial for everyone involved. There are things to be aware of that are different to planning normal events and we have produced some guidance that looks at planning a joint event to help with this. One area this covers is having a simple agreement document between the groups. 

20% off sheet music for Carmina Burana and Arion and the Dolphin

Arion and the Dolphin is Jonathan Dove’s new choral piece commissioned by Making Music specifically for amateur vocal groups as a companion-piece to the reduced version of Carl Orff’s Carmina Burana. Performances of this new work will be reserved exclusively to Making Music members until 31 August 2016.

Create CDs to sell with Making Music Mix

Making Music Mix is the CD creation service available exclusively to members, allowing you to create a record of your work without upfront costs.

Discounts for recording your music

Tŷ Cerdd offers Making Music members exclusive discounts on recordings in their Cardiff studio or those made by their mobile sound engineers anywhere in the UK.

How to get started with social media

This guide gives a simple, step-by-step guide to getting set up on the most important social media platforms for member groups: Twitter, Facebook, LinkedIn and Google+.

Making friends and influencing people

There are few music groups today who have the privilege of being fully self-financing and who therefore have little need to make friends and influence people. The aim of this guidance is to encourage groups to think about how they can influence decision makers in their local area – the sort of activities which could make a difference to a group with a particular problem to solve (lack of cheap rehearsal space, no local business support etc.) and would also be a big help to Making Music in building a database of councillors and MPs who are committed enough to amateur music to take an interest in their local groups.

Case study: collaborating with other music groups

Collaborating with another music group is an excellent way of creating variety in your programming, as well as tackling repertoire you may not otherwise have a chance to play. This case study includes the motivations and learnings from one such collaboration: between Chantage and Nonesuch Orchestra.