Webinar recording: TryBooking lunchtime webinar

In this recording of our webinar (original event 1 May 2025), and the first in a new series of lunchtime webinars presented by our corporate members, we heard from TryBooking.

Concert audiences are waining, revenue from concerts is waining. TryBooking has supported music concerts since 2014 from concerts in village halls to Westminster Abbey, and they are here to help you with their 2025 concerts. TryBooking is a customer-centric platform, with a great team to help you at any point before during and after your concert.

We discussed the ease and flexibility of TryBooking and the abundance of features it has to help musical concerts. This includes an easy to use website to set up your events to two mobile phone apps that help you scan tickets on the night as well as sell tickets on the day be it by cash, credit card, phones or watches. We also showcased how to use marketing tools to optimise your concert marketing, be that QR codes on posters to integrated widgets, so you can optimise your own website while selling tickets.

We also touched upon:

• How to optimise ticketing, increase attendance, increase ticket sales, make guests feel very special with our unique seating plan features, use the data and reporting to maximise audiences in the future.
• Information about the very low and transparent fees of TryBooking, which have not changed in over ten years since they launched.
• The why of TryBooking – because they are all about community events and enabling events to happen as easily as possible.

The views represented by the speakers in this webinar are their own, and do not represent the views of Making Music.

Useful links:

• Presentation slides
• TryBooking Box Office app
• TryBooking Seat Holds demo
• TryBooking policies
• Find out more about TryBooking on their website and follow them on Facebook / Instagram / YouTube

We hope you find this Making Music resource useful. If you have any comments or suggestions about the guidance please contact us. Whilst every effort is made to ensure that the content of this guidance is accurate and up to date, Making Music do not warrant, nor accept any liability or responsibility for the completeness or accuracy of the content, or for any loss which may arise from reliance on the information contained in it.